247 results found
Buyer’s remorse: avoiding insights & experience technology traps “This is not what I thought I bought.” Save time. Save money. Have more impact. Free your team to focus on strategic work. Be fitter, happier, more productive. We’ve all been seduced by technology pitches. They are often compelling. We say yes in the belief that—this time—things […]
Discover 7 key methods to test the market for your new product. Gain valuable insights to validate your idea and increase your chances of success.
Winning strategies for research agencies: premium advice and expertise Over the last few years, management consultants have grown their market research activities significantly. McKinsey Periscope, Accenture Interactive and PWC all have established customer insights capabilities, and these have been growing strongly. Other consultancies have acquired research agencies with specialist expertise. KPMG acquired Nunwood to build […]
Every business should strive to improve its Net Promoter Score. We’ve compiled 7 of our favorite strategies for improving your net promoter score.
Discover the importance of prioritizing the human experience in business to foster customer loyalty and secure a competitive advantage. Learn practical strategies to integrate this concept into every aspect of your organization.
Greenbook-Forsta partnership bolsters validity and integrity of GRIT Report Greenbook-Forsta partnership bolsters validity and integrity of GRIT Report If your work involves research, analytics, or insights, you’ve probably heard of the GRIT Report and may have seen the recently released Business & Innovation edition, the first product of the new Greenbook-Forsta partnership. Read on for […]
The Net Promoter Score, or NPS®, enables organizations to get a clear view of the health of their customers’ loyalty. Used widely across the globe, Net Promoter Score has become a key metric in customer engagement since its launch in 2003. It offers a model that links customer loyalty to financial KPI’s and profitable growth.
Material renews partnership with Forsta to deliver industry-leading data visualization and insights reporting Leading market research agency uses Forsta platform to best serve its Fortune 500 clients New York, NY, Oslo, Norway and London, UK – November 08, 2021 Forsta, the leading Customer Experience and Research Technology company created by the merger of Confirmit, FocusVision […]
Social media listening in the context of customer feedback, describes all the tools and solutions that let brands listen to what’s being said on social media platforms, convert this content into insights and trends, and make decisions that impact the business.
Why qualitative wins: The future of human experience insights Why qualitative wins: The future of human experience insights Download full eBook The growth trifecta: why qualitative research is growing so fast Tell me more. And more. And more. We want the full story. The colors, the shapes, the sounds, and the feelings. It’s no longer […]
