215 results found
Digital diaries: Join your customer on their journey In the large toolbox of feedback techniques, the diary study holds prime position. Why? Because it’s the one technique that really lets you see the world as your customers see it. In the moment, in the right context, at the right time. Most other techniques rely on some level of recall, but diary studies record customers’ opinions and feelings […]
Forsta unveils new CX predictive analytics capabilities Forsta clients will now be able to leverage predictive net promoter scores (pNPS) to foster a greater understanding of their full customer base LONDON, UK and LISBON, Portugal. November 1, 2022 – Forsta, a leading global provider of market research, customer experience (CX) and employee experience (EX) technology, […]
CX success is all about delivering the right experience to the right people at the right time with the right message and right content. It is a multi-faceted and challenging process that requires a lot of knowledge and partnership with your audiences.
Customer satisfaction is a measurement of how a company meets a customer’s expectations with its products and services. Read to learn why this is important
Unlock valuable customer insights with our 11 effective methods. From social media monitoring to customer surveys, discover how to improve your marketing survey.
The secret to happier customers with Bupa Global Tools used Interactive dashboards Action management Consulting services Text analytics How our software helped healthcare insurance specialist Bupa Global meet its ambitions and the needs of its customers worldwide. The challenge Taking our relationship with Bupa Global to the next level We were already working together on […]
Forsta acquires crowdsourcing and innovation platform HelloIgnite ‘Companies can simultaneously strengthen CX and EX with Forsta Crowdsourcing, while MR Agencies can engage with consumers in a new way’ NEW YORK – August 9, 2022 – Forsta, an industry-leading global provider of market research, customer experience (CX), and employee experience (EX) technology, today announced its acquisition […]
xplore the importance of customer experience in B2B and its impact on your business success.
Discover how to enhance CX and drive growth in this informative post.
Top 8 benefits of customer retention What is customer retention? Customer retention is what organizations do to stop customers from churning or switching to a competitor. Increasing customer loyalty is a key goal of any business and contributes greatly towards sustainable growth. Despite this fact, and irrefutable evidence that existing customers are more valuable than […]
The new era for research agencies Organizations need human insights more than ever The market for data, analytics and insights is growing strongly, diversifying rapidly and reaching new customers. Growth is robust. In 2022, the global insights industry expanded by 12% to reach almost $130bn in turnover. Sources are changing. Market research data is being […]
