215 results found
Less time crunching, more time for consulting Tools used Survey design Data analytics Data visualizations BMG Research wanted to move away from intensive manual market research processes and focus on value add. They needed a platform to automate the reporting. The challenge Embracing rapid turnaround and faster delivery time To grow its business and enhance […]
Human Experience essentials Kickstart your CX program We know that gathering feedback from customers and acting on it is your gateway to better products, improved services and can result in higher sales. But launching an impactful CX program can feel as challenging as designing and engineering a car at home. An effective CX program gives […]
The Human Experience of urban mobility Navigating the 21st century urban jungle How do people want to get around in modern cities? It seems like a simple question. But for urban planners, transport providers and automakers, the answers are complex. To understand why, start with the incredible growth that cities are experiencing. Since 2007, over […]
HX catalysts Digital Excellence Turn digital journeys into real-time insights. Digital Excellence Ask the right questions, at the right time. Are you missing key steps on customers’ digital journey? Do you really know how they feel in the moments that matter? Can you survey across all your channels? Forsta’s Digital Excellence gives you the power […]
Closer to customers. Ahead of competitors. Tools used Multi-mode survey design Real time touch-point level reporting Issue resolution alerts Expert feedback consultation For AIG, getting an edge on competitors meant bridging the gap between company and customer. With Forsta in its corner, the insurance giant built a vast, powerful program that listened to customers, and fueled the business with their feedback. The challenge One step removed […]
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
Five techniques to build a successful study Digital qualitative research can yield an extremely rich view of people’s lives, we just need to pause and consider the best way to approach it. The online medium is different, and as a result the research approach needs to adapt. Forsta is built upon the principle of getting […]
CRM connector for Salesforce Optimizing customer interactions throughout the customer lifecycle Each and every customer interaction is important to your business, and you know how critical it is to listen to, and act on, the Voice of the Customer. With Forsta CRM Connector for Salesforce, you can optimize all your customer interactions throughout the customer […]
Online focus groups have revolutionized access to qualitative market research. How do they compare to gathering insight face-to-face?
Passion sparks action: F’inn champions mental health Passion sparks action: F’inn champions mental health Download case study Using innovative tools and rigorous data, F’inn and Forsta shine a light on mental health challenges in America F’inn, a US based insights consultancy, didn’t just want to study mental health—they felt compelled to act. They knew exactly […]
