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News

Forsta announces 2021 ACE Awards winners

Forsta announces 2021 ACE Awards winners 16th annual awards program recognizes partners with successful and ambitious CX and EX programs NEW YORK, LONDON and OSLO, Norway – May 27, 2021 Forsta, the leading global solutions provider of Customer Experience and Research Technology, today announced the winners of the 2021 Achievement in Customer Excellence (ACE) Awards. The company […]

Forsta announces 2021 ACE Awards winners
News

Forsta announces 2021 AIR Award winners, recognizing achievement in insight and research

Forsta announces 2021 AIR Award winners, recognizing achievement in insight and research Global awards program celebrates excellence and innovation in the global Market Research and Insights industry New York, NY, Oslo, Norway and London, UK – December 14, 2021 Forsta, the leading Customer Experience and Research Technology company, is announcing the winners in its fourth […]

Forsta announces 2021 AIR Award winners, recognizing achievement in insight and research
Video

CX expert series: Dean Arcan – Bupa Global

CX expert series: Dean Arcan – Bupa Global Bupa Global know that supporting globally-minded individuals means thinking globally themselves. They have advisors, doctors and nurses based around the world, helping provide a multi-lingual service – giving customers the benefit of their international experience. To maintain this focus, they remain free of shareholders, re-investing profits back […]

CX expert series: Dean Arcan – Bupa Global
Customer experience

Unpacking zero-party data: a guide to customer-driven insights

Content What is zero-party data? Zero-party data vs first-party data: how do they differ? How to collect zero-party data How to pick the right zero-party data platform for your business Zero-party data cuts through the noise, putting the power in your customers’ hands—and yours. You’ve got mountains of data, but what’s actually helping you make […]

Unpacking zero-party data: a guide to customer-driven insights
News

Forsta AI’s new capabilities help organizations gain deeper insights, anticipate needs, and act decisively

Forsta AI’s new capabilities help organizations gain deeper insights, anticipate needs, and act decisively January 16, 2025, BOSTON — Forsta, a leading provider of experience measurement, data analytics, and insights, today unveiled enhanced and expanded AI capabilities within its Human Experience (HX) platform. The release of these new Forsta AI features builds on its 5-year, […]

Forsta AI’s new capabilities help organizations gain deeper insights, anticipate needs, and act decisively
Webinar

MRAs blended technology & services

MRAs blended technology & services Tightening research budgets. Increased use of DIY technologies. Profit margins under relentless downward pressure. It feels like only doom-and-gloom for research agencies. But that’s not true. Demand for research and insight is growing. New methods, tools and data sources are proliferating. And research agencies are uniquely positioned to help organizations […]

MRAs blended technology & services
Ebook

It takes two: Understanding customers through Big and Small Data

It takes two: understanding customers through big and small data The terms “Big Data” and “Small Data” have become popular buzzwords over the past five to ten years. Yet, it’s not always clear what either of these terms means or how they help us better understand our customers. Big Data is data created in untold […]

It takes two: Understanding customers through Big and Small Data