215 results found
Democratizing insights: a tightrope for leaders “I want other teams to get closer to customers. But we have to clean up the mess when they do it badly.” In many organizations, there is a growing demand to ‘democratize’ access to research tools, data and insights about customers. This can often be a double-edged sword for […]
The definitive guide to designing mobile surveys According to Pew Research (1) a majority of U.S. consumers own multiple digital devices (desktop/laptop computer, tablet, and smartphone) and they seamlessly move from one platform to another as a part of their everyday lives. It is common for consumers to start an online shopping experience on a […]
Product Experience represents a customer’s entire journey with a product. Read our guide to learn how you can improve your product experience.
Customer experience: Different ways to uncover your Customer Truth™ The Experience Economy is forcing brands to rethink, innovate, create and automate their customers’ end-to-end experience to gain and keep customers. Today every customer interaction and touchpoint are important. The most powerful element that can be used by any business leader is authentically understanding, engaging and […]
Digital diaries and online communities – professional services Professional services offerings Forsta’s digital diaries and online communities help researchers and marketers capture deeper, in-the-moment insights through a user-friendly and engaging platform. It’s the best solution for mobile diaries, insight communities, concept tests and bulletin board discussions. With our Professional Services, you also get the benefit […]
Human-centered design for market research Human-centered design for market research Download full eBook Dive into the world of human-centered design (HCD) in market research with Forsta The secret to outstanding insights starts with the people you’re asking. We’re here to share how empathy drives actionable insights, holistic data analysis accelerates understanding, and compelling storytelling enhances […]
Content Breaking down customer delight The intrinsic link between CX and delight The framework you need to delight your customers The role of technology in delivering delight Is customer delight worth it? The feeling of delight holds immense importance in the often-elusive customer journey. We know that a delightful customer experience builds loyalty, strengthens relationships, […]
Mobile App SDK Seamlessly collect feedback within your Mobile App Forsta has a plethora of mobile apps to meet all your business needs. We have apps for everything from consumer surveys branded to suit your style to on-the go reports and dashboards so you never miss a beat. But with more than 2.7 billion smart […]
The AA goes the extra mile for their customers Tools used Voice of Customer Surveys Forsta Studio Dashboards Forsta APIs Forsta Services – Implementation & CX consulting The Automobile Association (AA) is a British motoring association founded in 1905, and provides vehicle insurance, driving lessons, breakdown cover, loans, motoring advice, road maps and other services. […]
Syndicated research is independently conducted research that is then sold by a market research firm to external clients. We’ve compiled a guide of all you need to know.
