Showing search results for: b2b journey

150 results found

Data sheet

Digital feedback solutions

Digital feedback solutions Turn digital journeys into real-time insights What is Forsta Digital Feedback? Forsta Digital Feedback help you turn digital journeys into real-time insights. Your website and your company’s apps, can be a powerful source for collecting feedback. Your desktop website & mobile web: With Forsta, you can launch unobtrusive, highly-targeted intercept surveys that […]

Digital feedback solutions
Ebook

Employee experience and insight in challenging times

Employee experience and insight in challenging times How do we support team members? Top challenge: Employee relationships are complex All experiences – both good and bad – are magnified during a period of crisis and uncertainty. It is impossible to over communicate with team members during such times, provided communications are meaningful, valuable and empathetic, […]

Employee experience and insight in challenging times
Customer experience

Customer experience in times of crisis: Covid-19

Customer experience in times of crisis: Covid-19 I think we all can agree these are trying times. The global raise of Covid-19 has wreaked havoc and left a trail of confusion on every topic from business operations to toilet paper. While we cannot do much to help you secure such household goods, we can help […]

Customer experience in times of crisis: Covid-19
Customer experience

What is customer experience management?

What is customer experience management? Customer experience management (CEM or CXM) is the combination of all your organizational processes that are aimed at monitoring and improving your customer experiences at each touchpoint, across all channels.   Good CXM is a differentiator for your business, as customers demand more and more from your products and services. Because of its key role in putting your […]

What is customer experience management?
Customer experience

Incorporating the Human Experience in CX Technology

Content The technology trap: why efficiency isn’t enough Defining the human experience in CX Bridging technology and humanity: Strategies to humanize CX technology Real-world applications: How to humanize CX like a pro HX technology: Ethical considerations Measuring success through a human lens We’ve all been there, stuck in a customer service loop, repeating the same […]

Incorporating the Human Experience in CX Technology
White paper

Traditional marketing is dead. It’s about experience.

Traditional marketing is dead. It’s about experience. 84% of customers say being treated like a person, not a number, is very important to winning their business. Digital transformation. Voice of the Customer. Big Data. Customer Experience. Data-driven, customer-driven Business. Today’s businesses and brands face more disruptors today than they have since the industrial revolution with […]

Traditional marketing is dead. It’s about experience.
Employee experience

What is Employee Experience & why is it important?

What is Employee Experience & why is it important? What is employee experience?  Now we’re on the other side of a global pandemic, the employer-employee relationship has changed forever. The ‘Great Resignation’ occurring across certain industries and job roles means companies are paying even more attention to employee experience (EX).  Organizations from enterprises to consultancies […]

What is Employee Experience & why is it important?
Case study

The AA goes the extra mile for their customers

The AA goes the extra mile for their customers Tools used Voice of Customer Surveys Forsta Studio Dashboards Forsta APIs Forsta Services – Implementation & CX consulting The Automobile Association (AA) is a British motoring association founded in 1905, and provides vehicle insurance, driving lessons, breakdown cover, loans, motoring advice, road maps and other services. […]

The AA goes the extra mile for their customers