Showing search results for: b2b journey

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Data sheet

CRM connector for Salesforce

CRM connector for Salesforce Optimizing customer interactions throughout the customer lifecycle Each and every customer interaction is important to your business, and you know how critical it is to listen to, and act on, the Voice of the Customer. With Forsta CRM Connector for Salesforce, you can optimize all your customer interactions throughout the customer […]

CRM connector  for Salesforce
Customer experience

3 winning data strategies for human-centric organisations

3 winning data strategies for human-centric organizations Today, there is unprecedented demand for high-quality data, research and experience feedback. For leaders of Experience and Insights teams, this is a transformative opportunity. Those who succeed will operate at the strategic heart of their organizations. They will help drive innovation, customer retention, acquisition, and growth. And they […]

3 winning data strategies for human-centric organisations
Ebook

Concept Canvas: Five creative approaches for your online qualitative research community

Concept Canvas: Five creative approaches for your online qualitative research community Online qualitative research communities are an excellent way to get closer to your customer’s everyday lives. It helps you uncover their motivations, behaviors, and emotions around why your brand, product and/or services are important and delve into their thoughts and feelings over an extended […]

Concept Canvas: Five creative approaches for your online qualitative research community
Customer experience

Sharing our 2022 predictions for CX professionals

Sharing our 2022 predictions for CX professionals Forsta hosted a webinar with guest speaker Judy Weader, Senior Analyst at Forrester, and our very own Chris Brown, VP of CX Consulting, covering top predictions for 2022. We’ve outlined these predictions below, but the full webinar is also available on-demand including more detailed examples of how CX leaders are […]

Sharing our 2022 predictions for CX professionals
Ebook

Make it stick: 5 tips for video storytelling

Make it stick: 5 tips for video storytelling Capture imagination Engage emotions Break through In recent years, there’s been a notable push to incorporate storytelling into insights reports, and indeed in all aspects of business today. Storytelling is an important mechanism to help deliver information that stands out from the clutter and resonates with the […]

Make it stick: 5 tips for video storytelling
Webinar

CX Predictions for 2023: In Conversation with guest Forrester

CX Predictions for 2023: In Conversation with guest Forrester   2022 was a difficult year for businesses – global economic turmoil, rapidly changing customer buying patterns, evolving social interactions across channels are just a few of the challenges faced by many. As you and your organization gear up for 2023, it’s even more important to appreciate the role customer experience (CX) plays in driving brand loyalty and customer retention and how it can help future-proof businesses like […]

CX Predictions for 2023: In Conversation with guest Forrester
Customer experience, Employee experience

What is customer feedback and why is it important?

What is customer feedback and why is it important? What is customer feedback and why is it important  How do you know you’re doing everything you can to put your customers at the heart of your business? Simple… ask for customer feedback. Find out if your customer-centric efforts are worth the trouble and if they result in higher satisfaction and loyalty. Discover what’s really annoying to your customers and how can you resolve their issues to stop […]

What is customer feedback and why is it important?
Case study

Building an information super-highway for Transport Focus

Building an information super-highway for Transport Focus Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint batch reporting Transport Focus is an independent watchdog for transport users. Looking out for the interests of passengers and drivers in the UK. It wanted to open its survey data to the public, which meant it needed […]

Building an information super-highway for Transport Focus
Ebook

Social engagement: Designing for participant interaction

Social engagement: Designing for participant interaction The rise of social networking sites heralded in the era of the social web, where people interact with one another, both known (generally through sites like Facebook) or unknown (often through sites like Twitter). Given this widespread activity, there is often high expectation that social interaction within digital communities […]

Social engagement: Designing for participant interaction
News

Forsta announces global partnership with Phebi.AI

Forsta announces global partnership with Phebi.AI Partnership adds award-winning voice tech and nonconscious emotion analysis to comprehensive customer insights technology platform New York, NY, Oslo, Norway and London, UK – December 8, 2021 Forsta, a leading Customer Experience and Research Technology company, today announced a global partnership with Phebi.AI, an innovative voice technology company. This new […]

Forsta announces global partnership with Phebi.AI