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Case study

Turning customer voices into tangible change

Turning customer voices into tangible change Tools used Data integration Product-specific surveysAdvanced reporting NPS tracking  Thanks to an award-winning Voice of Customer (VoC) program built with Forsta, Virgin Money has made customer experience a driving force in its banking business.  The challenge How to hear and harness 3.3 million customer voices  Virgin Money’s business is vast – […]

Turning customer voices into tangible change
Webinar

Make the complex simple

Make the complex simple Surveys with Forsta Plus are easy to create and deploy and deliver engaging respondent experiences. Learn more about our complete end-to-end solution for your survey projects, of any size and complexity. With Forsta Plus, you’ll get- Comprehensive design, deployment and delivery of your survey projects- Reliable management of all reporting requirements- […]

Make the complex simple
Webinar

MRAs blended technology & services

MRAs blended technology & services Tightening research budgets. Increased use of DIY technologies. Profit margins under relentless downward pressure. It feels like only doom-and-gloom for research agencies. But that’s not true. Demand for research and insight is growing. New methods, tools and data sources are proliferating. And research agencies are uniquely positioned to help organizations […]

MRAs blended technology & services
Customer experience

Harnessing the power of social listening

Social media listening in the context of customer feedback, describes all the tools and solutions that let brands listen to what’s being said on social media platforms, convert this content into insights and trends, and make decisions that impact the business.  

Harnessing the power of social listening
Quantitative research

The hidden dangers of non-integrated AI

The hidden dangers of non-integrated AI Artificial Intelligence is the darling of the research world right now. And rightly so! When done well, AI can accelerate analysis, boost productivity, and help research teams uncover deeper insights faster than you can say “machine learning.” But of course, there is a catch: Not all AI tools are […]

The hidden dangers of non-integrated AI