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Ebook

Concept Canvas: Five creative approaches for your online qualitative research community

Concept Canvas: Five creative approaches for your online qualitative research community Online qualitative research communities are an excellent way to get closer to your customer’s everyday lives. It helps you uncover their motivations, behaviors, and emotions around why your brand, product and/or services are important and delve into their thoughts and feelings over an extended […]

Concept Canvas: Five creative approaches for your online qualitative research community
Customer experience

Sharing our 2022 predictions for CX professionals

Sharing our 2022 predictions for CX professionals Forsta hosted a webinar with guest speaker Judy Weader, Senior Analyst at Forrester, and our very own Chris Brown, VP of CX Consulting, covering top predictions for 2022. We’ve outlined these predictions below, but the full webinar is also available on-demand including more detailed examples of how CX leaders are […]

Sharing our 2022 predictions for CX professionals
News

Forsta launches Human Experience (HX) Partner Program to offer white labeled Customer Experience (CX) offerings to Market Research agencies

Forsta launches Human Experience (HX) Partner Program to offer white labeled Customer Experience (CX) offerings to Market Research Agencies  ‘Plug-and-play’ solution significantly expands research firms’ service offerings and business opportunities while extending enhanced value to clients LONDON / NEW YORK – June 2, 2022 – Forsta, an industry-leading global provider of market research, customer experience […]

Forsta launches Human Experience (HX) Partner Program to offer white labeled Customer Experience (CX) offerings to Market Research agencies
News, Qualitative Research, Quantitative research

Forsta accelerates innovation and scales capabilities to advance the market research industry

Forsta accelerates innovation and scales capabilities to advance the market research industry Six months post-acquisition by Press Ganey, Forsta’s new and expanded offerings include crowdsourcing, local consumer data integration, enhanced mobile ethnography and virtual focus groups, and white-labelled CX tech for MRA LONDON and CHICAGO – November 28, 2022 – Forsta, a leading global provider of […]

Forsta accelerates innovation and scales capabilities to advance the market research industry
Thought leadership

Winning strategies for research agencies: Process automation and efficiency

Winning strategies for research agencies: Process automation and efficiency Market research is a mature industry with robust methods and effective quality controls. In recent years, however, agencies have encountered a version of the innovator’s dilemma [1] – in which established suppliers are subject to competitive pressures by new entrants. The explosive growth in research technology has been […]

Winning strategies for research agencies: Process automation and efficiency
Case study

The secret to happier customers with Bupa Global

The secret to happier customers with Bupa Global Tools used Interactive dashboards Action management Consulting services Text analytics How our software helped healthcare insurance specialist Bupa Global meet its ambitions and the needs of its customers worldwide. The challenge Taking our relationship with Bupa Global to the next level We were already working together on […]

The secret to happier customers with Bupa Global
Infographic

Top tips for choosing a focus group tool

Top tips for choosing a focus group tool Gloves off Are you running focus groups? Got the features you need? Ten hard-hitting questions. 1. Want to avoid fiddly downloads? Forsta InterVu runs in the respondent’s browser. No plugins. No downloads. Just hit it. 2. No such thing as a free lunch? Forsta InterVu is based […]

Top tips for choosing a focus group tool
Data sheet

Digital feedback solutions

Digital feedback solutions Turn digital journeys into real-time insights What is Forsta Digital Feedback? Forsta Digital Feedback help you turn digital journeys into real-time insights. Your website and your company’s apps, can be a powerful source for collecting feedback. Your desktop website & mobile web: With Forsta, you can launch unobtrusive, highly-targeted intercept surveys that […]

Digital feedback solutions
Ebook

The ultimate guide to Customer Experience strategy

The ultimate guide to Customer Experience strategy 7 secrets at a glance Build executive support  Strategize and plan  Get organized  Lose the silos  Communicate  Add Voice of the Employee  Act fast and innovate  How to optimise your customer experience strategy – the 7 secrets   What is a customer experience strategy?  It’s where you lay out […]

The ultimate guide to Customer Experience strategy
Ebook

Using online surveys to evaluate and monitor your business performance

Using online surveys to evaluate and monitor your business performance Every successful business must have a concrete and measurable way to evaluate performance; monitor their strength and weaknesses, and keep a pulse on the customers experience as well as the competitive landscape. One way to do this is through a powerful online survey technique called, […]

Using online surveys to evaluate and monitor your business performance