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Infographic

3 Tips for better mobile surveys

3 Tips for better mobile surveys With the average number of mobile survey completes ranging from 30% to 60%, designing for mobile is not optional. In this most recent research on research, jointly conducted by Dynata, Forsta and MaritzCX, we explore the survey presentation of three commonly used question types: grids, Net Promoter Score, and […]

3 Tips for better mobile surveys
Customer experience

3 winning data strategies for human-centric organisations

3 winning data strategies for human-centric organizations Today, there is unprecedented demand for high-quality data, research and experience feedback. For leaders of Experience and Insights teams, this is a transformative opportunity. Those who succeed will operate at the strategic heart of their organizations. They will help drive innovation, customer retention, acquisition, and growth. And they […]

3 winning data strategies for human-centric organisations
Infographic

3 Steps guide for better research data quality

3 Steps guide for better research data quality Good insight relies on good data. Yet we aren’t always convinced we’ve collected good quality data. In particular sample quality is an on-going concern, with nearly half of researchers citing it as a primary frustration in our annual Research Trends study. So, what can be done to […]

3 Steps guide for better research data quality
Webinar

The 3 secrets to activating your insights for exceptional human experiences

The 3 secrets to activating your insights for exceptional human experiences In today’s complex business environment, measuring ROI is just the beginning. The true challenge lies in turning those measurements into tangible impact. Join us for our on-demand webinar, “The 3 secrets to activating your insights for exceptional human experiences,” where we unravel the dynamics […]

The 3 secrets to activating your insights for exceptional human experiences
Infographic

Brand message dilution: 3 step guide to achieving consistency

Brand message dilution: 3 step guide to achieving consistency What Is Brand message dilution? Marketing spends a lot of time and effort creating a cohesive narrative that encompasses the facts and feelings created by their brand. However, a joint study conducted by Forsta, shows that marketing organizations are struggling to create one consistent message across […]

Brand message dilution: 3 step guide to achieving consistency
Customer experience

Your data investments aren’t delivering: 3 reasons why

Your data investments aren’t delivering: 3 reasons why Modern lives are encoded in data. People spend four hours a day on their smartphone. Two-and-a-half hours on social media [1]. And a lifetime on Zoom calls. Data footprints are left in search queries, Twitter posts, Uber journeys. Cell towers and satellites track real-world movements. Customer surveys. […]

Your data investments aren’t delivering: 3 reasons why
Ebook

Gather: From feedback to feelings

Gather: From feedback to feelings Gather: From feedback to feelings How to elevate your CX program Download full eBook Contents Introduction What if you did it better? What if you could get thequalitative data you deserve? What if you could see thewhole human? 1. Uncover the hidden human with qualitative discussions and online communities 1.1 […]

Gather: From feedback to feelings
News

Press Ganey advances technology via acquisition of Forsta, a global leader in Market Research, Customer Experience and Employee Experience

Press Ganey advances technology via acquisition of Forsta,A global leader in Market Research, Customer Experience and Employee Experience Forsta, a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer, will gain scale and investment to further accelerate product innovation  BOSTON AND LONDON (April 27, 2022) — Press Ganey, renowned leader in patient, […]

Press Ganey advances technology via acquisition of Forsta, a global leader in Market Research, Customer Experience and Employee Experience
Ebook

Why qualitative wins: The future of human experience insights

Why qualitative wins: The future of human experience insights Why qualitative wins: The future of human experience insights Download full eBook The growth trifecta: why qualitative research is growing so fast Tell me more. And more. And more. We want the full story. The colors, the shapes, the sounds, and the feelings. It’s no longer […]

Why qualitative wins: The future of human experience insights