Home Resource Library Ebook Emotions: the key to unlocking insights for results

Emotions: the key to unlocking insights for results

Emotions: the key to unlocking insights for results

Clarity, Connection, Conversion. Seamlessly Achieved.

In the world of customer experience (CX), many programs fall short by focusing on outdated score-chasing metrics like NPS without realizing the untapped potential of emotional insights. This eBook is your guide to unlocking that potential, bridging the gap between data and meaningful action that delivers real results.

What’s inside?

  • Operationalizing emotional insights
    Learn how to integrate emotional data into every facet of your business, from interactive dashboards to decision-making processes that inspire change.
  • From scores to stories
    Move beyond static metrics and learn how emotional insights can drive loyalty, advocacy, and measurable business outcomes.
  • The role of emotion in CX
    Explore why emotions are the cornerstone of exceptional experiences and how they reduce churn, boost sales, and create lasting connections.
  • The empathy gap
    Discover how companies can bridge the empathy gap with emotionally resonant strategies and actionable insights.

Download the eBook now to revamp your CX program and turn insights into action that matters.

Related resources

Ebook

Integration: the new frontier of insights 

Integration: the new frontier of insights  Integration: the new frontier of insights Efficiency, intelligence, insight. All in one. The new frontier of insights is here and it’s swifter, smarter and scalable. Market research professionals know the challenge all too well: endless hours spent preparing data and reports, leaving less time for uncovering the insights that […]

Read more
Integration: the new frontier of insights 
Ebook

The research agency’s AI efficiency playbook

The research agency’s AI efficiency playbook The research agency’s AI efficiency playbook The rise of AI has led to a surge of excitement, anxiety, and confusion within the research industry. Agency leaders can reap the rewards of this new landscape with our five guiding principles for integrating AI into your strategies. From boosting operational efficiency […]

Read more
The research agency’s AI efficiency playbook
Ebook

Seeing is believing: How to display your data story

Seeing is believing: How to display your data story Seeing is believing How to display your data story The proof is in the numbers 2.5 quintillion bytes of data are created every day. And by 2025, global data is set to reach 180 zettabytes – that is 180 trillion gigabytes. But, business leaders still don’t […]

Read more
Seeing is believing: How to display your data story

Learn more about our industry leading platform

FORSTA NEWSLETTER

Get industry insights that matter,
delivered direct to your inbox

We collect this information to send you free content, offers, and product updates. Visit our recently updated privacy policy for details on how we protect and manage your submitted data.