The future is human The future is human This paper is for anyone leading or drivingCustomer Experience, Insights or Research efforts. Treat me like a human I am not your consumer, your user, your respondent. I am not the sum of my clicks, likes and shares. I am not my purchase history, my demographics, my […]
Unlocking data for Yonder Data Solutions’ clients Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint catch reporting Yonder Data Solutions’ clients were clamoring for new, better ways to see and play with their data. Only one platform was up to the task. The challenge How to visualize and analyze? Yonder Data Solutions’ clients were data experts […]
Arming the arts in a global crisis Tools used Survey design Cross tabs modules When Covid-19 struck, museums, galleries, and performance spaces needed vital audience info to navigate the crisis. Forsta stepped up to help. The challenge When nothing’s normal When Covid-19 struck, the arts went into freefall. Venues shut. Audiences evaporated. No one knew […]
When the planet needs data, GlobeScan and Forsta unite Tools used How our software helped global insights and advisory consultancy GlobeScan deliver their knowledge faster than ever. The challenge Rising above the menial GlobeScan’s reporting process was weighed down. They had third parties to pay and control for quality. Revisions to manually input if clients wanted specific data. […]
Helping Blauw’s clients ease into success Tools used How our software helped market research and consulting company Blauw Research meet its own expectations and get their clientele to the next level. The challenge Meeting great expectations with great software Blauw wanted to evolve and had big demands: software that could bring data together on one system and help clients with long-term strategizing. All without […]
Helping Unruly become masters of video engagement Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint batch reporting How our software helped advertising tech company Unruly deliver to its clients and go big. The challenge Beefing up scale Unruly wanted to scale up. They wanted to support the delivery of video content to large audiences, integrate with […]
Putting Heathrow on a flight path to discovery Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint batch reporting Heathrow is Europe’s largest airport. And it collects a lot of information. It interviews 500,000 of the nearly 80 million passengers* who come through its gates every year. Analysing that much data might seem like an impossible […]
Bringing M/A/R/C the best of both worlds Tools used Deck creation Analytics Infographic dashboards Marketing research firm M/A/R/C needed a tool that was up to the demands of complex data and intuitive enough for non-programmers to use. We had the software to help. The challenge Joining hundreds of data points, fast M/A/R/C’s brand-tracking research was time-consuming and complicated. The company had to deal with moving averages, weighted […]
More time for Comscore. More confidence for clients. Tools used Audience and advertising measurement firm Comscore needed our help to save time – without sacrificing on data quality. The challenge Helping Comscore balance speed with depth Comscore needed two things. First, a way to pick up the pace of processing and delivering their data. And second, a solution […]
Giving eBay the human touch Tools used We gave eBay a way of combining hard data with face-to-face discussions. So they could relate better to the real people behind their sellers, bidders and buyers. The challenge How do you compete with the might of Amazon as a massive online market place? eBay knew customer experience was the key, but […]
