What is cluster analysis? A complete guide
Cluster analysis is a statistical method of grouping data into clusters in relation to how similar they are. Read our guide to learn more about cluster analysis.
Winning strategies for research agencies: Connecting research & human experience
Winning strategies for research agencies: Connecting research & human experience At Forsta, we get to see both sides of the research and experience industry. Not only do we work with hundreds of research agencies around the world; we also work with some of the world’s most dynamic and forward-thinking client organizations. Many of the world’s […]
Forsta accelerates innovation and scales capabilities to advance the market research industry
Forsta accelerates innovation and scales capabilities to advance the market research industry Six months post-acquisition by Press Ganey, Forsta’s new and expanded offerings include crowdsourcing, local consumer data integration, enhanced mobile ethnography and virtual focus groups, and white-labelled CX tech for MRA LONDON and CHICAGO – November 28, 2022 – Forsta, a leading global provider of […]
Winning strategies for research agencies: Blended technology & services
Winning strategies for research agencies: Blended technology & services To succeed and grow in the emerging tech-centric research industry, agencies need to harness software and automation. However, the inverse is also true: technology companies need expert services to be successful. Even an archetypal software firm like Salesforce, for example, spends 25% of its revenue on […]
Forsta names Henry Pooley as Managing Director, Asia-Pacific (APAC) Region
Forsta names Henry Pooley as Managing Director, Asia-Pacific (APAC) Region Company places expanded emphasis on bringing its award-winning Human Experience (HX) platform to the Asia-Pacific region LONDON and SYDNEY, 21 November 2022 – Forsta, a leading global provider of market research, customer experience (CX), and employee experience (EX) technology, today announced that Henry Pooley has been […]
What is syndicated research? What are the best practices for syndicated research?
Syndicated research is independently conducted research that is then sold by a market research firm to external clients. We’ve compiled a guide of all you need to know.
How life in the military can prepare you for success in the private sector
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
What is social listening and why is it important?
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
What is brand value and how to measure it
Brand value represents the financial worth of a company. We’ve put together a guide on how you can measure your company’s brand value.
What’s the future of qualitative research?
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
